There's no escaping it - AI is set to become the biggest tech trend of 2017, and with inter-connectivity and personalisation becoming even more mainstream, digital marketers need to find the ways to reach and engage with their audience across multiple platforms.
Here's an interesting article revealing what is to come.
Artificial intelligence that creates smart homes powered by virtual assistants will be the biggest tech trend of 2017, analysts have said. Experts from tech analyst firm CCS Insight said this year's Consumer Electronics Show (CES) will be remembered for the unveiling of products designed to help users control their entire home using voice controls, apps and artificial intelligence (AI) assistants. They said waves of new products are likely to go on show that will look to build on the early success of the Amazon Echo and Google Home. CCS Insight's Martin Garner said: "Success in the smart speaker market will be determined by the software platform, not the hardware." Chief executive of the Consumer Technology Association Gary Shapiro said: "Consumers recognise that connected innovations are changing our lives for the better - offering us more control and personalisation."